The history of Gunni’s Taste of Iceland dates back to 2012 when Gunni Sigurdsson found it difficult to source healthy treats for his puppy (his “bonus” child) in his home town of Reykjavik. Being born and raised in Iceland, he was well aware of the nutritional benefits of the local fish he had long enjoyed and felt his dog should have access to those same benefits. Gunni started hand folding and air drying fish skins for his dog the Icelandic way, using geothermal energy, in his home kitchen.
The treats became a neighborhood hit with many people reaching out requesting the same tasty treats for their dogs. Gunni quickly realized he wasn’t the only one that felt their dog deserved the best treats possible, so in 2018 he left his job and partnered with an Icelandic, family-owned fish company to start off on a new venture. Gunni’s Taste of Iceland was born that same year.
Today the Gunni’s family contains furry little members in more than 12 countries around the world. We consider every life we touch, furry or not, part of the Gunni’s extended family.
